The BOSS Network Blog

Velma Trayham , Experience in marketing and business development, Houston-based Velma Trayham offers expertise in brand building, strategic public relations and high-profile events. She currently serves as Founder & CEO of ThinkZILLA PR &Consulting Group, with locations in Houston, and Beverly Hills, California. Deemed as one of the leading go-to firms for small business, faith based and corporate branding, Velma’s award-winning firm utilizes her extensive academic credentials and countless successes to create customized and inspired campaigns and high-impact results. Her media placements have landed feature coverage in such print and online publications as Bloomberg Business, Wall Street Journal,Travel Weekly, Jet, CNN.com and WND.com; as well as client appearances on The Yolanda Adams Morning Show, Oprah’s Life You Want Tour and The WORD Network. TheBOSSNetwork: What were some obstacles that you faced in the beginning process of starting your business or career? Ve...

 Rachel Green , The CEO of A Brand Called U, Rachel manages public relations strategies; Media Outreach Material Development, on-site Event Management, Client Management, and the overall daily activities of her firm. As an advocate for continued education she enjoys teaching small business owners the power of do- it-yourself public relations, and Marketing The BOSS Network : What were some obstacles that you faced in the beginning process  of s tarting your business or career? Rachel Green: In the beginning, the biggest obstacle that I faced in my career was client dependency. As a publicists, you will find that most potential clients truly do not understand the full benefits of having a full-time publicist and often only seek out assistance when conducting events. Therefore, your clientele became project based which result in inconsistent income BN : What inspired you to break into your particular industry? RG : I was actually introduced to the profession on accident...