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Showing posts from February 19, 2012

3 Heart Truths for Busy Women

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As a lawyer and small business owner, I understand how easy it is for us as women to push past fatigue, aches, and pains to do what needs to be done but we must take care of ourselves. Even First Lady Michelle Obama has been extremely vocal about taking time to pamper yourself and recharge. As Miss Black Georgia USA 2012 I am honored to join the national Miss Black USA family as a spokeswoman for the Heart Truth campaign. With National Wear Wear Day behind us we must take the same excitement and energy to move our friends, sisters, and mothers towards recognizing the signs of heart disease and living healthier lifestyles to prevent this silent killer from taking over our community. Heart Disease - Is the #1 cause of death in women REGARDLESS OF RACE OR ETHNICITY - Signs can start as year as teenage years and are accelerated by obesity - Took 300K lives in 2008 with breast cancer being the 5th leading cause of death taking 40K lives. Here are three easy ways you can de-

Brand Design, Building Awareness & Loyalty By Miji Hope

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One of my favorite aspects of brand building and marketing is the Design Phase. I can't help it! I am completely a mush for the creative side of branding. In this world I am able to guide my clients through a garden of limitless imaginative opportunity that reflects core messaging and/or the fundamentals of their brands at best. By the time you approach this stage of the brand building process, it’s critical that you've completed the prerequisites so that the design you settle upon is as effective as it can be. Unsure of what those prerequisites may be or how to get started? Check out Proper messaging=Ideal brand positioning. Now that we are all on the same page, let's begin to design your brand! A brand design is the visually projected elements of a brand experience. This visual can resonate as graphic logos, website designs, product packaging and more. When choosing a specific design I advise my clients to keep a few rules or 'check points' in mind... I&#