Thursday, January 29, 2015

Does Your Image affect your Career? By Lana Kerr

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Many people know that a well-received image is a prerequisite in the workplace. However, can it affect your career growth? I recently had a client who was referred to us by her mentor. As I sat with her in my office and asked her how I can help…I told her to think of me as her fairy tale godmother, who could give her anything she wanted regarding her health and image.  She sighed and said, "I would like to be a size 4.” I have coached thousands of clients to help them achieve their weight loss goals, I can usually tell what size a person is and by looking at her I could see that she was about a size 12. She went on to say that although she was very good at her job she didn't pay much attention to her weight and felt that it was because of this that she was constantly overlooked for women who were much thinner.

As sad as that may be, statistics show this to be true, that being overweight does affect a person's perception of you.

Looking back over 14 years as an owner of Nutrition clinics and helping people with their weight loss I can see the difference when people have achieved their ideal image.  They become better at all their relationships.

For me, going through this journey 12 years ago was life changing. I was a size 6, which is below the average size for most women in the United States. But the truth was I wanted to be smaller as when I was in my 20’s. I wanted to return to the better version of myself.  At that time I was in my 30’s and after having kids, even though I worked out and ate correctly I couldn’t get my thighs and arms down to what I wanted. I cannot begin to tell you how frustrating this was. To be honest I even resented smaller and younger women. I went through a fat loss treatment that we now use in our practice and ….WOW! Within just 7 weeks I was down to a size 2, much smaller than I was even in when I was in my 20’s. That transformation gave me more self-confidence than I had ever experienced, I felt invincible.

That woman who I started talking about in the beginning, became my client and within 7 months was able to get down to her ideal size. I watched as her attitude and confidence grew before my eyes. The following year she called me filled with excitement, she was now a partner at her workplace and wanted to tell me that it was not only just how great she felt about her weight loss, but it was the feeling she now had about herself that was infused in everything she did…she felt unstoppable.

I love it! This year I encourage all to be the best version of themselves and experience what it feels like of feel invincible!



About Lana Kerr
Lana Kerr is the founder and CEO of TLK Wellness Inc. otherwise known as Your Fat Loss Coach.  She is a bestselling author, and one of the nation’s leading health and wellness experts. Lana is known by her thousands of clients including celebrity clients, like legendary supermodel Beverly Johnson, as inspiring and motivational. As a motivator and role model Lana is a public speaker and educates her audience on importance of proper nutrition and the secret to low body fat.
Visit her website to learn more at www.yourfatlosscoach.com 

Wednesday, January 28, 2015

Are You Under-Charging For Your Services? By Monique Caradine

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Under-charging is a big problem in the entrepreneurial community, especially among women.  It’s like a chronic illness that stops you from running your business at the highest levels.  It can also cause you to feel like an employee in your own company.

So how do you stop the epidemic of under-charging and under-earning?  First, let’s acknowledge the most common myths that exist within the entrepreneurial community:

Myth #1: You have to work from sun up until sun down to make your business grow.  This is such a lie.  Sure some sweat equity is required to get going, but if you’ve been in business for 3 years, you should have processes and systems in place that allow your business to operate smoothly even in your absence.

Myth #2: If you’re a service professional, you have to charge by the hour or if you sell products, you have to have the lowest prices.  Another lie. If you are charging by the hour for your services, you are cheating yourself. If you feel your prices have to be the lowest in town, you might as well open up a dollar store.

Myth #3: You have to be the one in your business who does everything. You can not earn what you are worth if you do the filing, the mailings, the follow up calls, the event planning, the marketing, the sales calls, the web design and everything else. Just because you can do a task in your business doesn’t mean you should and being busy, doesn’t mean you are profitable.

BOTTOM LINE: If you believe one or more of these myths, more than likely, you are under-charging AND under-earning.

Now let’s look at the reasons entrepreneurs undercharge:
  • You are not sure how to price your service or products.  Again, charging by the hour is not the way to price what you do.  You’re far to brilliant to be earning an hourly wage.
  • You are not sure if your current clients will pay higher fees.   Some won’t and that’s okay!  What you as a woman entrepreneur must do is have overwhelming confidence in the results you provide for your clients.
  • You don’t consistently attract your ideal client because you have not clearly conveyed the value of what you do for them – Don’t tell me how you do what you do. As your client, I don’t really care about that.  What I care about is the value of what you do. Can you save me money?  Make me feel more beautiful?  Make my life easier? Where there is value, profit follows.   So what is your value?
  • You haven’t identified a niche.  General marketing (or marketing to everyone) fails every time.  Unless you have a gazillion dollars in your marketing budget you cannot market to “everyone.”  Instead, focus on a specific group with a specific problem that you can solve effortlessly.  Build a relationship with them.  Speak their language. Position yourself as the person they need to connect with…and they will come.
So how do you STOP the epidemic of under-charging and under-earning?  I’ll share 4 simple strategies in my next article.  In the meantime, what are you doing in your business to bring more value to your clients AND earn more money?  

FEEL FREE TO SHARE THIS!  JUST BE SURE TO ADD THIS BLURB: Monique is an award-winning TV & Radio personality and a certified Income and Influence Coach for emerging women in business. Using her nearly two decades as a producer and on-air personality and 10 years as an entrepreneur, she helps women in business drop fear and excuses to become highly visible high-earners.  Her OverFlow Women’s Business Retreat is being held in San Juan Puerto Rico June 9-12, 2015.


Connect with Monique Caradine on Twitter @moniquecaradine and check out www.MoniqueCaradine.com for more information and free resources.

Join Us Thursday, 1/29/2015 at 7/8PM EST For A Live Twitter #BOSSChat with Angelia White!

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Angelia White’s axiom, “Live, Dream, Inspire,” is what motivated her in 2000 to embark on an extraordinary journey to create a lifestyle magazine for diverse women of faith — a magazine that speaks to all women from all walks of life. What began as a simple idea blossomed into an amazing, faith-defining endeavor. 

Having connecting her God-given passion with a purpose, Angelia decided to step out on faith with her dream. She began her mission to present beauty, fashion, and lifestyle issues for today’s aspiring woman. Angelia envisioned a magazine synchronizing diverse women of faith, inspired by true-life stories, providing powerful lessons that inspire, provide hope, and encourage change. 

In 2005, Angelia experienced the loss of her grandmother and father within a two-month time period. It was during these difficult times that she was able to discern how short and precious life truly is. Inspired by these revelations, she knew that it was time to take concrete steps toward fulfilling her dream. In May 2005, with strong faith and determination, her vision evolved into the reality of Hope for Women magazine. 

God has continually guided and directed her entirely throughout this journey, and He continues to open selective doors, leading her to individuals who share the same intriguing passion. More importantly, He has blessed Angelia with a supportive family and friends who not only believed in her vision but also continue to make it a reality. She is blessed to be surrounded by a wonderful team of dedicated individuals who are committed to making Hope for Women magazine exactly as she envisioned.

White created Hope for Women LLC and serves as CEO and Publisher of Hope for Women magazine. She makes her home with her husband, Johnny, Sr., and their three children in Muncie, Ind., where the publication is headquartered.


About Hope for Women 

Created to exemplify the fellowship of women, Hope for Women Magazine delivers passionate and creative coverage about health and wellness, fashion, careers and education, beauty, family and relationships, faith, and arts and entertainment. Hope embraces and celebrates the diversity of women -- while providing the inspiration, support, and information women want most to live a purpose-filled life.

Hope for Women launched its print edition in 2005, and re-launched in digital format in 2010. Hope now reaches more than 100,000 readers every month, as it inspires, uplifts, enlightens, enriches, and motivates its readers to live dynamic, purpose-filled lives. For more information, visit http://www.hopeforwomenmag.com.


Join The BOSS Network and Cameka Smith (@iamcameka) and 
Angelia White (@angelialwhite
for a live #BOSSChat 
Thursday, January 29th at 7/8PM ET Live on Twitter
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