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BOSS Member Spotlight: Natasha Enos

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Natasha Enos is the owner and CEO of T'ayana's Scrubs and More, she is also the owner and Director of New Destiny Academy. Natasha Enos is a loving mother of 4 and wife. She started her scrub business 2 years ago to give grace, style, and comfort to those in different fields who wear scrubs. My goal is to have everyone looking and feeling good while wearing scrubs. What were some obstacles that you faced in the beginning process of starting your business or career? One of the obstacles I had to face was finding the right vendor to work with, I wanted my scrubs to be fashionable and comfortable and to make a statement. Another obstacle I had to face was funding and finding investors, so I started using my own money to get started. It was difficult because having a family of 6 and with other bills was definitely a challenge. What inspired you to break into your industry? My previous job working in the medical field for 15 years inspired me to start my own scrub business. I have

BOSS Member Spotlight: Dr. Ellana Stinson

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Dr. Ellana Stinson is an Emergency Room Physician and Trichology Certified, Dr. Ellana, a devoted Dog Mom, founded Safo Hair to promote healthy hair from within. Her passion for healing drives her as she merges Southern traditions with herbal science to foster wellness. Her goal: guide all back to their roots for vibrant hair and scalp health. What inspired you to break into your industry? I am an emergency medicine physician, driven by a passion for healing. My brand is a reflection of this commitment to wellness, recognizing that it's not just about hair; it's a profound expression of ourselves and mirrors our overall health. The inspiration for creating this brand arose from a personal need. Having faced challenges with thyroid and fertility issues, I struggled to find products that address my hair loss, thinning, and dry brittle hair. In response to this gap in the market, I embarked on a journey to create a brand rooted in my Southern family traditions that have stood the

Striking the Right Chord: Empowering Entrepreneurial and Career Women through Strategic Timing by Felicia Shakespeare

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Felicia R. Shakespeare  is a TEDx and Global Speaker. She has graced stages in person and virtually around the United States, in Paris, France, and London. In 2022 at the London Global Woman Summit, she was invited to moderate the panel; The Rising Young Female Entrepreneur. Interviewing the Winner of The Apprentice UK Harpreet Kaur among several other influential women for the panel, Felicia has shared this same stage as a speaker with the likes of Jack Canfield (Chicken Soup For the Soul), Kim Kiyosaki (Rich Woman) and many more. Felicia is also a 5 X Bestselling Author and has been nominated as Author of the Year Finalist for her book project You Are Your Brand; Building from the Inside Out! (Small Business Category) after the book was less than a year in print. In the fast-paced world of entrepreneurship and professional careers, women often find themselves at the crossroads of decision-making, balancing personal aspirations and business pursuits. The empowerment of entrepreneurial

Mastering the Art of Business Planning: Building the Blueprint for Success by Dr. Trina Pullum

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Renowned for her dynamic leadership, Dr. Catrina has curated a distinguished career, navigating the intricacies of the entertainment realm and corporate landscape. As a sought-after consultant, she's known for orchestrating success stories and infusing projects with a unique blend of vision and business acumen.     In entrepreneurship, success isn't merely the result of chance or luck. It's the product of meticulous planning, strategic foresight, and relentless execution. At the heart of this process lies the art of business planning—a discipline that separates thriving ventures from those that falter. Business planning is akin to crafting a blueprint for a grand architectural masterpiece. Just as an architect meticulously designs every detail of a building, a business plan lays down the foundation, structure, and pathways for a company's journey toward its objectives.   The first brushstroke in this artistic endeavor involves defining the business's vision and mis

Essential Marketing Techniques for Entrepreneurs by Courtney Gavin

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Courtney Gavin , founder of Xelda Company, a woman-owned valet trash and event cleanup services business, boasts 10+ years in the multifamily industry. A  seasoned entrepreneur, she's known for community volunteerism having served on the Apartment Association of Greater Orlando’s Board of Directors and received numerous awards. Courtney, a proud UCF grad, resides in Florida with her husband and kids. In today's digital age, digital marketing is essential for business owners looking to build brand awareness, attract customers, and drive sales. With the vast array of online marketing strategies available, it can be overwhelming to know where to start. In this blog post, we'll explore five essential marketing techniques that entrepreneurs can implement today. 1) Social Media Marketing Difficulty Level: Beginner Material Needed: Access to social media platforms (e.g. Facebook, Instagram, Twitter) Social media marketing is a powerful tool for entrepreneurs to connect with their

BOSS Member Spotlight: Laverne Amara

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Laverne Amara is a dedicated Project Manager, accomplished loctician, and the dynamic force behind NVLX Labs - a premium haircare collection tailored for locs, accessible on Amazon. Driven by a passion for empowering others, Laverne utilizes her expertise to foster success and encourage development across her professional and entrepreneurial endeavors. What were some obstacles that you faced in the beginning process of starting your business or career? Launching NVLX Labs alongside maintaining my full-time career presented its difficulties. Additionally, navigating the financial constraints continues to be a significant challenge. However, through careful planning and unwavering determination, I am convinced that any barrier can be overcome. What inspired you to break into your industry? In 2014, when I became a loctician, I immediately noticed the scarcity of suitable products tailored for micro locs in the marketplace. Through years of serving clients, I repeatedly encountered com

Honoring our Journey with Patience by Stephanie Lewis

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Stephanie Lewis  is the founder of LiveWellFlow and an attorney. She helps leaders, managers, and entrepreneurs improve their lifestyles by teaching them mindfulness practices that help them reduce stress, improve their health, better manage their time, and live in greater alignment with their values. Mindfulness places a strong emphasis on the virtue of patience, a quality deeply rooted in major religions as well. Henri Nouwen, the late theologian, expounds on patience in his book Discernment, framing it not as passivity but as "active waiting." This spiritual perspective extends seamlessly into the secular realm of mindfulness. Within the practice of mindfulness, patience transforms into an active waiting process. We deliberately incorporate the experience of impatience into our practice, using it as a tool to broaden our awareness. Patience, in this context, means staying present in the moment, facing the discomfort that arises from our yearning to be elsewhere, with diffe