The BOSS Network Blog

Charisma is an important, yet often overlooked characteristic when it comes to developing professional skill sets. When I worked part-time selling cosmetics, I remember engaging with a customer who ended up buying a significant amount of products from me. Before she walked away, however, she looked me in the eye and said, “I’m not really buying the product, I’m investing in you.” Those words stuck with me because at that moment I realized no matter if you are selling make-up, coaching sessions, consultations, burgers or investment products, you have to sell people on YOU before they can even care about the product or service you are offering. Why is charisma important? How do you feel when you are around someone who is dry, mean and/or disengaged? Are these the characteristics of an individual you are waiting to spend time with? Probably not. Someone with the characteristics more than likely may make you feel uncomfortable, and you probably wouldn’t want to do business wit...

When I first started my business, I must admit that I wasn’t the most confident.  I carried with me the checklist of shortcomings others passed down to me, and I often thought, “Am I really good enough to be doing this?”  I read business books and articles on how other moguls achieved their success, hoping to learn their formula and apply it to my business so I can replicate exactly what they did.  I had ideas in the back of my mind that I wanted to implement, and my intuition would tell me to do other things. I was hesitant because I was a new entrepreneur and I didn’t trust my gut.  My ideas weren’t proven, and the success of the popular business leaders seemed more effective.   To guide me with the development of my business, I enlisted a few trusted business consultants to help me along the way.  I would tell them about a few of my ideas, and they enthusiastically encouraged me to pursue them. This shocked me, but yet I decided to take bab...