The BOSS Network Blog

Have you ever been listening to a presentation and you looked to the person next to you in confusion? Maybe you pretended to know what was being spoken about and later complained about the speaker over lunch with a friend. Speaking publicly is part of the PR professional job description and one has to become comfortable with it or their career may suffer. Public speaking is something that I did not think I would ever do in my life, until my first big corporate job. I was surprised when it came so naturally because I was never one to speak to large crowds. As my duties changed, I found myself speaking to small groups and building up to large conferences. The most memorable presentation I gave was to a group of librarians, lawyers and analysts. It was for a major government sector and I was scared! The whole ride over in the cab seemed like it was a walk down the plank with a pirate poking me in my back. I have to say, once I got settled into the groove of the presentation, I ...

The word respect gets thrown around loosely and often trampled over. This has always been a concern for me as a BOSS Lady. In my past 9-5 life, it was often hard to get the respect that I felt I was due. I was also very careful about what my reputation was in the boardroom. In Public Relations, these things are key, to keep your brand moving and shaking like a well-oiled machine! I have had clients who needed extreme crisis management to repair their reputation and some who needed to re-vamp their image, to gain more respect for their brand. In either situation, you have to remember to be diligent and press towards your goal, despite the roadblocks. There are always those that will lurk in the background only to tear you down on previous mistakes or failures and this can be very dangerous when building respect for a brand. Personally, I don’t believe that anyone’s past should dictate their future and that is why people like me, do the job that we do. We can take a battered bran...

Nothing gets done when you don't do what the picture says huh? Every now and then we all need to slow down and focus on one aspect of what we want to accomplish.  In the PR and media world, it's easy to get burned out over a short period of time and then nothing gets done at all!  I am notorious for working on campaign projects, driving straight forward until they are complete.  I have several jobs to juggle and all of them require tons of attention, or they fall to the wayside. I see a PR opportunity in EVERYTHING! I laugh to myself, because it's pretty sickening actually.  I am a born business hustler and I cut straight to the chase, sometimes to the chagrin of some of my business partners. In the end, they know I am trustworthy and use a values-driven approach, so I guess you can say I get a pass.  As women in communications, we don’t always have to be sweet as pie, but we must be professional.  ...