Tuesday, November 2, 2010

We Are Inspired By This BOSS: Miatta David

Professionalism, honesty and integrity have been a part of Miatta David’s motto since her early days as a financial reporter for media giant and The Wall Street Journal owner, Dow Jones.  Although she was on the fast track in the world of financial journalism, Miatta couldn’t ignore her passion for the business of entertainment. After two years at Dow Jones and five years of reporting under her belt, Miatta left the security of a corporate position and didn’t look back.

Today as president and CEO of MVD Inc, Miatta is quickly becoming a powerful force in the world of publicity and event production. Having founded MVD Inc in 2002, Miatta is building the company into what is regarded as one of the premier public relations and event planning firms in the business.

Her multi-faceted experiences in strategic/tactical/creative marketing; public relations; events management have consistently exceeded expectations and built a loyal client base.

Within five years, Miatta has already been instrumental in helping to brand some of the biggest names and events in music. Miatta, who takes a provocative and aggressive approach to publicity and events, takes pride in delivering strategic and unique campaigns for her clients. Her ability to place talent with premier brands is a gift she is becoming known for…an example, the paring of the Kanye West debut album with GQ Magazine.

MVD has developed campaigns and event marketing strategies from record labels including Def Jam and Sony BMG Music to celebrities such as L.A. Reid, OutKast, Timbaland, Allen Iverson and Wyclef Jean.  She has produced and designed several high profile events including Entertainment Weekly Annual Grammy Bash and GQ Magazine Pre MTV Video Music Awards events to name a few.

Miatta is a graduate of New York University where she was a class leader and earned both a bachelors degree in Journalism and Africana Studies.  Miatta is a member of the International Special Events Society, serves on the committee for the Women in Entertainment Empowerment Network and sits on the board of Liberia’s “The Help Foundation.”
Come meet these BOSS "Influencer" honorees, at The BOSS Network's "Influencers" event on November 10, 2010 in in New York, NY. You can register for the event here. Come out and be inspired!

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