Friday, January 13, 2012

Sneak Peak Into The 2012 Plans For The BOSS Network

For Immediate Release

The BOSS Network Launches Re-Branding Campaign in an Effort to Reach Women Who Need Professional Development and Community Most

Sneak Peak into the 2012 Plans for the #1 Online Network for Professional Women of Color

Chicago, IL (January 9, 2012) – Kick starting 2012 with their “New Year New You” pledge, The BOSS Network has ignited members with an encouraging message of forward movement in professional growth and opportunities. While leading by example, The BOSS Network is taking this opportunity to develop a new look and feel of BOSS for the New Year.  Launching in March of 2012, the BOSS Network will present an exciting new interactive and content based website allowing them to reinforce their efforts on reaching the needs of members in the areas of professional development and community involvement [].

The BOSS Network’s strategic re-branding campaign is setting the stage to reach an additional 100,000 more professional women of color who are in need of an online community of other like-minded women for the sake of business success. The strategy will include:

  • Weekly featured guest bloggers discussing topics such as entrepreneurship, career development and a special lifestyle segment entitled “A Day in Her Life”.
  •  Live webinars, seminars and workshops on professional development and mentorship.
  •  Building capacity through collaborate partnerships with national women organizations.
  •  Providing members exclusive access and discounts to some of the top women’s conferences starting with Black Enterprise “Women of Power” in February 2012.
  •   Continue community involvement through Project BOSS- the youth mentoring component of the BOSS Network that was created to connect professional women with mentoring programs to increase mentorship among youth. 

 “Another New Year is here... A chance to start over or finish what you've started.  This year, The BOSS Network will be full of opportunity... opportunity to grow, build, develop, connect, mentor, and give back.  I stand firm in believing that we all have what it takes to achieve success and I am happy to be a part of bringing out the successful sister in you.”~ Cameka Smith, Founder of The BOSS Network

With a goal of reaching an additional 100,000 women- where they live, work and play, 2012 is sure to be an amazing year for the #1 Online Network for Professional Women of Color and its members.  

To find out how you might assistance in their re-branding efforts or for press inquires please email
About The BOSS Network- #1 Online Network for Professional Women of Color; The BOSS (Bringing Out Successful Sisters) Network, is a community of professional and entrepreneurial women who support each other through conversation, online and event-based networking.  In 2010, named BOSS amongst one of the 10 Best Career Sites for Women and in 2011 one of the Top 10 Websites for Entrepreneurial Women. For more details, please visit

About Cameka Smith- Cameka Smith is a believer, educator, connector and social entrepreneur.  She received her Master's Degree in Education from Northern Illinois University and has worked in educational administration for over 10 years.  In 2009 she founded The BOSS “Bringing Out Successful Sisters” Network, one of the fastest growing women organizations illuminating professionalism and promoting sisterhood.

She was named by as “1 of 50 Excellent Businesswomen College Students Should Follow on Twitter and has done philanthropy work with Cancer awareness organizations such as Susan G. Komen, Bright Pink and several national HIV/AIDS organizations.  She is a woman led by faith and is excited about her recent mentoring program launch "Project BOSS”; a young women in leadership initiative.

1 comment:

  1. I'm excited to see an organization committed to the empowerment of our women! This is what networking and community organization is all about! Thank you!