The BOSS Network Blog

You used to be a hot commodity on the job scene; you didn’t have to work that hard to sell your best career assets because jobs were plentiful, even  for those who didn’t have fancy degrees behind their name. But if you’ve  stopped investing in yourself and failed to market your career skills, you’ll  probably just become an afterthought standing next to the hyper energized,  tech savvy millennials who are monopolizing the workforce with their presence. But don’t fret. You still have tons of experience and wisdom that works in  your favor. You just have to use what you possess in order to create the  career experience that you want.  Here are 3 ways to get your groove back in the job market when you  haven’t searched for a job in over a decade: 1. Update Your Resume The resume that you created 20 years ago when you landed your first job isn’t going to work for you today. No one isn’t using that old word  processor anyone –...

When you are trying to develop and build a branding strategy – be it personal or business, possibly the most powerful tool you have at your fingertips is Social Media, and that all important active presence that is needed. There are so many benefits to being active on different social channels which will really ramp up your branding if you actually take stock and really take advantage of them.  How I used social media to build my Social Media Brand online? There are many techniques to branding your business online. Use the free social platforms to create your business profiles and begin sharing rich content about your business brand. Having a regular online presence daily helps to get your brand recognized on social media platforms.  Another great way to get your brand out in the world of social media is to create press release about your business brand with detailed information on what your company has to offer to consumers and businesses alike. 1. Create yo...

A status update is more than a mere 150 characters, it’s a bold statement, if you choose it to be. Every tweet, facebook update, and blog post is a chapter in the book you are writing about you and/or your company’s story, so it’s crucial to view social media as a craft. So what should you post on Facebook? Here are three different ideas that you can use to innovate the way you post: 1.  PHOTOS - Pictures are indeed worth a thousand words, but only if the picture is purposeful to your brand’s story. Share photos of you at work, in action, or your product. They don’t have to be pictures of yourself, but rather, photos that demonstrate your services/product and the value it offers. Photos also tend to get more “likes” and views on social media. 2.  RELATED ARTICLES - The articles you read show where your interests are. Sharing these with your audience further reinforces the lane you’re creating for yourself and your business, all the while educating yourself...