Wednesday, December 1, 2010

BOSS Spotlight Member: Victoria Marie Reese

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In today's world, everything is instant, technology-driven, and consumer-relationships are vital to any business. To succeed, it is crucial to have a team of savvy and innovative professionals to cultivate a brand. Providing fresh and inventive public relations and marketing expertise, The Millennial Effect (TME) develops and executes strategies to refine a brands equity.

Like the millennial generation, TME shares the core values of achievement, confidence, and unparalleled service.

Twenty-Three year old Victoria Marie has a natural hunger for success and a pattern of making the impossible, possible. This native Detroiter made her way to Howard University in Washington, DC and there was where she received a Bachelor of Arts degree in Legal Communication with a concentration in Public Relations. She is a Lady of Alpha Chapter, Alpha Kappa Alpha Sorority, Incorporated and inspired by the sorority's motto of "service to all mankind," Victoria continues to do so.

She is the Founder and CEO of L.Y.P.S.T.I.C.K. Inc, a non-profit organization that focuses on the awareness and prevention of rape, sexual assault and domestic violence in the Detroit Metropolitan area. She currently resides in Harlem, New York City where she has begun a career in Advertising at a premiere media agency in New York. In the near future she plans to return to school to attain a MBA and expand her non-profit organization to more cities around the country. Victoria is strong, resilient, witty and talented. As the Public Relations Specialist for The Millennial Effect, she plans to use her expertise in public relations to effectively promote and display your brand and/or company with professionalism and edge.

For more information contact:

Victoria Reese, PR Specialist, Victoria.Reese@millennialeffect.com

BOSS Spotlight Member: Aliah Davis Mc-Henry

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A trend-setting, creative public relations and events management firm, Aliah Public Relations is a NJ-based boutique firm specializing in small businesses, start-up businesses, nonprofit organizations, and associations. Aliah Public Relations strives to execute the most dynamic and results-driven campaigns and events using strategically designed publicity, brand management, marketing, and emerging social media.

Aliah Public Relations offers hip, forward-thinking public relations, brand management, and marketing services. Every aspect of our communications activities is grounded in our clients' business objectives. At Aliah Public Relations, we make it our aim to know each client's goals inside out and become an integral part of the client’s team, allowing us to achieve impressive results. We strive to solidify or reinvent the perception and spread the information to gain public awareness. Aliah Public Relations connects with our clients to deliver powerful messages, shape public opinions, and create lasting relationships. We offer clients a high-quality, personalized alternative to larger agencies.

Our tagline – Reaching New Heights – defines our message in three words! Our mantra is uniqueness, singularity, and distinction to ensure messages are clear, honest, and appropriate for the target audience.

Aliah Davis-McHenry
President and CEO | Aliah Public Relations
245 Nassau Street Princeton, New Jersey 08540
732.997.0774 main|www.aliahpr.com web|@aliahpr twitter

BOSS Spotlight Member: Shani Faure

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*Stilettos and Sounds LLC* *was founded in 2005 as a boutique entertainment Public Relations  and special event production firm with the vision of helping small businesses and individual clients leverage a variety of
outlets to communicate their news to the public in a "Stylishly Loud"manner.  In the process of doing so, Stilettos and Sounds crafted personalized publicity and marketing efforts for artists, entertainers, urban brands,liquor companies, non–profit organizations, and small businesses allowing these companies for the first time to communicate their news directly to customers, prospects, analysts and the media. 

*These are the philosophical guidelines for the Stilettos and Sounds
activities:*

   - Belief in the value of public relations and the message PR can deliver
   - Focus on best practices and standards
   - Encourage and promote the highest ethical behavior
   - Encourage innovation
   - Committed to building, defining, and stomping  the market
   - Helping clients meet the needs of the market
   - Helping to expand the brand integrity of our clients
   - Promoting the common interests of our clients
   - Bridging the gap of Arts & Entertainment into the community

*Miss Shani – CEO/Chief Publicist & Event Producer*
*Stilettos & Sounds LLC*
*Stylishly Loud Events & PR*
*http://www.stilettosandsounds.com
http://twitter.com/stilettodiva

BOSS Spotlight Member: Sherri Jones

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Cordelia Donovan Inc. is an American Public Relations and Marketing firm founded by Cordelia Donovan in Manhattan. The company coined the slogan “ Make BIG Happen” to describe their PR and marketing process for their clients. Cordelia Donovan Inc. is best known for their unique branding and
integrated PR and marketing approach. The company’s Make Big Happen philosophy is especially appealing within the entreprenurial marketplace.
History

The company was recently founded in 2009 making major moves and
revolutionizing the PR industry. The firms focus is on the aesthetic beauty
market, corporate and media; however it represents a wide range of clients,
and has expanded it’s clientele by launching it’s urban entertainment
division headed by Ms. Sherri Jones. This division includes liquor
companies, municipalities, celebrities, executives, financial institutions,
and authors. The company’s roster of clients can be described as diverse and
eclectic.

Clients

Alma De Agave Ultra Premium Tequila
ReNew MedSpa & Cosmetic Laser Center
ES Couture
Brunetti Foundation
De’Andre Salter
Cosmeticbook.com
Young Bill$

Associations

The Hedge Fund Association
New York Women In Communications
Public Relations Society of America
Cosmetic Executive Women

BOSS Spotlight Member: Reni Somoye

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Reni Somoye is a freelance publicist, marketing consultant and journalist with a B.A. in Communications from Rutgers University (with concentrations in Leadership and Africana Studies). Her passion to create and drive movements fuel her drive to be hard at work producing events, crafting stories and build connections.

Over the years she has worked with fashion designer Norma Kamali, HOT97 FM, EA SPORTS and the National Basketball Association, among other partners whom she has assisted to elevate their visibility and drive profitability in the marketplace. Her experience includes radio, print, brand experiences and in-house public relations.

Currently, she is the U.S. contributor for the This Day Style, an African based publication, which chronicles style for the discerning female consumer whom is looking for global cues in her pursuit to exude her best sense of style. Furthermore, she is actively involved in the community and also serves as the youngest member of the national governing board for her sorority - Mu Sigma Upsilon, the first multicultural sorority in the nation - as the National Officer of Public Relations. 

Reni prides herself on her ability to quickly acclimate and be an integral contributor to any project she works on. It is her nature to go above and beyond expectations. The reward for each project she works on is being able to successfully complete it and gain valuable experience, contacts and accolades which all help bring her a few steps closer to the actualization of her dreams. Her future aspirations are vast and include, of course, becoming the BOSS of her own company dealing with production, public relations and digital magazines. For now, she continues to work diligently and "climb up the ladder", while carving out her own lane as she goes along. 

Reni is currently open to discussions on freelance and/or long-term opportunities, along with partnerships, in the realms of public relations, events and publishing. For inquiries please contact Reni at Reni.Somoye@gmail.com.

BOSS Spotlight Member: Felicia York

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Felicia York is a freelance make-up artist based in New York City. A true child of the city, she is heavily influenced by many facets of urban life.  From the graffiti tagger to the uptown girl, she is determined to make sure each has a place in DLB Cosmetics.

Felicia has an extensive background in administration on the corporate
level. Leaving it behind for the pursuit of her love for beauty and glamour,
she says, “I had a thought. Every woman is beautiful. I feel like it is my
calling in life to find it, make her see it, appreciate it and enhance it.”

Through her make-up artistry, that is exactly what she has done. As the
Beauty Editor for MANIK Magazine, fashion and lifestyle publication for the
plus-sized fashionista, she has built ties with the very community she calls
her own. Her other work includes but is not limited to mention in Honey
Magazine, The Envie Beauty Report , countless photo shoots, fashion shows
and celebrity clientele. A woman of many talents, Felicia is also a writer
and poet. “Before I was a make-up artist, I was a writer,” she says. “In
fact, I’m grateful for my literary roots. It forced me to imagine a world of
my own creation that was completely in my own mind and I was forced to
express to other people and have them see it too through my words. That is
the same approach I apply to all facets of my life. My art is the truest
expression of that principle.”

If the past is any indication of what is to be expected in the future, it is
imperative that all eyes remain on Ms. York. For she is a dynamic individual
and it is for certain that great things are to come.

Tuesday, November 30, 2010

BOSS Member Spotlight Rachel Green-Walker

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Photo by Mike Jue
So you might ask, what made me join the BOSS Network? From the moment founder Cameka Smith introduced me to the BOSS Network, I was instantly moved, inspired and eager to learn more. Her words spoke to me, I felt her cause, and knew immediately I had to be a part of this amazing organization.

Since joining the organization a year ago, I have been blessed with the opportunity to meet numerous like-minded women whom I consider to be trailblazers in their area of expertise. From near and far, this wonderful group of powerful women has given so much to me. Their advice, stories, referrals, hugs, and of course words of encouragement all embody true sisterhood!

I enjoy being apart of BOSS because we work together as a team to strengthen each other’s goals and pay it forward with out expectations. I help my sister because she needs it, not because I need something from her.  One of my favorite books said it best when it read, “Give generously to them and do so without a grudging heart; then because of this the LORD your God will bless you in all your work and in everything you put your hand to.” Deuteronomy 15:10

I thank God for those that gave generously and without grudging hearts. Many blessings!

Who is Rachel?

Rachel L. Green-Walker, founder and CEO of A Brand Called U is well known for her work with rising stars, professional sporting teams, and charitable foundations. She’s received numerous awards for academic excellence from Robert Morris University, where she earned her Bachelors in Business Management. During her academic career, she’s interned with a Chicago based public relations firm and the National Association of Black Sports Professionals. It was here she was allotted the privilege to work side-by-side with notable athletes, authors, vocalist, and dancers; which have all since become close friends. She is an avid volunteer for local charities and holds an executive position as Secretary for the Chicago Chapter of the National Association of Black Sports Professionals and a Chicago Ambassador for the BOSS Network. She also works with the Chicago Bulls and Chicago Blackhawks as a Sales and Marketing Representative as part of their charitable donations staff.

This mover and shaker is constantly on the go. As a single mother of two children (ages 13 & 11), entrepreneur, and soon to be author, she is surely a force to be reckoned with. Rachel stated, "My career path has truly been signed sealed and delivered by a greater being- God. I know that this privilege is not one for the faint at heart, so I work hard to show my clients my worth, and also show the world my clients worth".

To find out more on Rachel, her clients, and much more please visit www.abrandcalledyouonline.com

Plan On It by BOSS Member Anika Kai Jackson

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Plan On It!

My name is Anika Kai Jackson and  I am the owner of AnikaKai Events a full service event planning company  based out of the Chicago-land area.  Most people assume my last name is Kai because ever since I was a little girl, EVERYONE (no matter who it was) always combined the two so it came out as one name simply “AnikaKai” J.  In 2005 my company was birthed but I am certain that it was conceived when I was around 5 years old.  This is when I remember my mother planning what I thought to be the most elaborate events.  She did everything from our families’ holiday parties to weddings and corporate events; not as a profession but just as something she loved.  Little did she know that as I watched her the seed for planning and creating was being planted in me.  It is 2010 and my mother has been gone for 16 years now and with every event I plan, I know that there is a part of her that my clients are getting the part of her that was passionate and loving.

I love all things beautiful and I am fanatical about seeing the beauty in my clients mind come through on their event pallet.  I believe that every event from 5 people to 5000 people should make you feel like you are at an actual event and that is my goal every time.  People always ask me “What’s your niche?”  My niche is relationship building.  The only way I will get what’s in my clients mind out is to know the client and that can only be done through relationship.  We were created for it and cannot survive without it, not even in the business world.  This is why The Boss Network is so important to me. 

At the end of 2009 I joined twitter as a way to meet new people and market my business.  In the beginning of 2010 I started seeing information pass about a woman (Cameka Smith) who had her own event planning business called City Global Events everyone seemed to love her, so I began following her.  When I learned of The BOSS Network I instantly knew it was going to be something special because as I’d come to learn, it’s owner definitely was.  All of my life I have had a great group of girlfriends they are more like my family then my family and that’s what The Boss Network reminded me of, my “girlfriend circle” ;but for business and networking.  I love what the network stands for.  We as women are such amazingly powerful beings but sometimes we forget that and we need a strong network to encourage us in what we do and then push us to do better!  I believe out of that very concept is what the Boss Network is created from.  This is the reason I became not only a Black Card Member, but a BOSS Ambassador.  I think that every woman, entrepreneur, corporate executive and stay out home mom, should have the opportunity to connect with other women just like them and know that we are not in it alone.  Cameka is an amazing woman with a huge heart.  God has allowed her to be the vehicle to connect us to each other and I am so grateful for her and all of the #BOSS Women!  This is the beginning of a beautiful friendship J

As we enter into the end of the year our task of goal writing,  I encourage you to make joining the Boss Network one of your priority goals for 2011.  Trust me, you will not be disappointed.  I look forward to connecting with you, See you on the BOSS Side! 

AnikaKai
www.anikakaievents.com